Expert opinion

Craig Rupp: I think the likes of tractor company is stuck in the Innovator’s Dilemma. I imagine there is a team working on the next bigger model. It’s in their DNA. There is nothing they can do to change that.” – Photo generated by AI DALL-E

19-11 | Expert opinion

‘Autonomy: The key to reducing horsepower — It’s not just smart, it’s the law’

An unmanned Fendt 724 operates a disc harrow in a field for sugar beet cultivation in the USA.. Photo: Misset

31-10 | Expert opinion

‘Overlooked logistics: Navigating the future of autonomous farming’

Custom field robot versus Off-the-Shelf unmanned tractors. Photo DALE E.

14-10 | Expert opinion

Off-the-shelf or custom? The future of autonomous farming

FBN

10-09 | Expert opinion

‘The price of transparency: A legal battle for farmers’ rights and industry stability’

Europe saw a 9% decrease in cereal production, with an estimated 270.9 million tonnes of cereals harvested across the continent. – Photo: Mark Pasveer

03-09 | Expert opinion

Can the EU’s new agricultural philosophy reverse the cereal production decline?

Photo: Canva

27-08 | Expert opinion

‘What can Apple’s achievements teach Agtech?’

It may turn out that major AI platforms quietly walked away with farmers' business data only for their own benefit. – Photo generated by AI

20-08 | Expert opinion

‘The Rise of AI in Agriculture: A data heist threatening farmers?’

Photo: SANDGEO

12-08 | Expert opinion

‘Biomass fueled ultra-fast battery charging’

It's crucial for farmers to understand what is illegal in antitrust law because of the unique dynamics of the agricultural market. – Foto: Stadje Media

18-07 | Expert opinion

‘Battling Big Ag: Safeguarding farmers from data exploitation’

Picture generated by AI

11-07 | Expert opinion

‘Electric prototype tractor sparks discussions; ‘6 hours from the battery is a joke!’’